Sunday, January 31, 2016

Western Food Industry goes International


  


          

           This is an image of the multiple locations where one of the most famous and popular fast food restaurants, McDonald’s is found from the opening day until present day. McDonald’s is one of the most successful Western food industries.  Today the restaurants have almost about 35,000 franchises worldwide. 

            The business originated in 1940 as the McDonald Bar –B-Q in San Bernardino, California. The restaurant was famous for its drive in service. After Dick and Mac Donald closed their business down for a couple months, it reopened in 1948. During the reopening the modern McDonalds was being created. The menu was reduced and they chose their very first company symbol named Speedee. Speedee was a very small-animated chef.  The restaurant became famous for their French fries and thick milkshakes. In 1954 Ray Kroc, a salesman visited the restaurant and became the nationwide franchising agent for the company.  A year later another McDonald’s was opened in Illinois.  Four years after they opened their second store the 100th restaurant was opened in Du Lac, Wisconsin.  This company was becoming very successful throughout America. In 1967, McDonald’s goes international, opening a restaurant in Canada and Puerto Rico.  The big golden “M” arched was created and placed on the buildings.  Besides the locations growing the menu did as well. Breakfast was included in the menu.  The 5,000th restaurant was opened in Kanagawa Japan.  In 1981 there were more international growth in Spain, Denmark and the Philippines.  In the early 80’s there was a McDonald’s in 32 countries. In the 90’s restaurants opened in Moscow and Poland. The restaurant even introduced healthy foods, such as, salads, snack wraps, fruit smoothies and fruit and yogurt parfaits. In 2011 McDonald operated in 119 countries, expanding their business in Bosnia and Trinidad.  Overall McDonald’s have the largest chain of fast food restaurants in the world and is continuing to expand their business throughout the world.



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